Buyer & Staff Briefings
Focused sessions that prepare category buyers, store captains, and clerks for a clean first listing.
Modern trade launches depend on people who approve facings and restock bays. We run short briefings with clear claims, pricing windows, and objection handling so store teams can answer shopper questions from day one.
Included
- Agenda tailored to category and chain
- Claim and pricing leave-behinds
- Role-play for common shopper questions
- Follow-up prompts for store captains